Posts about Agency evaluation

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  1.    Internationalising Media Agency Contracts
    Agency evaluationAgency remunerationAgency rostersAgency managementMedia transformation

    Internationalising Media Agency Contracts
    Open to WFA members only

    WFA has launched a new guide to global media agency contracts, designed to help brands manage these critical relationships better.…

    Read more about "Internationalising Media Agency Contracts"
  2. Agency evaluation

    Regional WFA-IARD Webinar for APAC

    Setting standards that effectively protect minors in digital environments.

    Read more about "Regional WFA-IARD Webinar for APAC"
  3.    Knowledge Spotlight: Trends in the APAC New Business Landscape
    Agency evaluationAgency remunerationAdvertising & policyAgency managementMarketing effectivenessMarketing procurementMarketing technologyMarketing capabilitiesMarketing procurementMarketing technology

    Knowledge Spotlight: Trends in the APAC New Business Landscape

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Trends in the APAC New Business Landscape"
  4. Agency evaluation

    Regional WFA-IARD Webinar for Africa

    Setting standards that effectively protect minors in digital environments.

    Read more about "Regional WFA-IARD Webinar for Africa"
  5.    Webinar: Descubriendo el uso de la IA generativa por parte de las agencias
    Agency evaluationAgency managementAI

    Webinar: Descubriendo el uso de la IA generativa por parte de las agencias

    De la mano de Guillermo Girola de R3, descubre cómo las agencias y medios utilizan la IA generativa y qué medidas…

    Read more about "Webinar: Descubriendo el uso de la IA generativa por parte de las agencias"
  6.    Webinar WFA-IARD sobre Publicidad de Alcohol
    Agency evaluationAgency remunerationMedia transformation

    Webinar WFA-IARD sobre Publicidad de Alcohol

    Estableciendo estándares que protejan efectivamente a los menores en entornos digitales.

    Read more about "Webinar WFA-IARD sobre Publicidad de Alcohol"
  7.    Spotlight: The Future of Media Agency Remuneration
    Agency evaluationAgency remunerationMedia transformation

    Spotlight: The Future of Media Agency Remuneration

    Join Ryan Kangisser (CSO) and Jack Shearring (Head of Transformation) from MediaSense as we hear more on how the changes in the…

    Read more about "Spotlight: The Future of Media Agency Remuneration"
  8.    Three-quarters of brands want to change their agency remuneration model
    Agency evaluationAgency remunerationAgency managementMarketing technologyMarketing structureAIMarketing technology

    Three-quarters of brands want to change their agency remuneration model
    Open to WFA members only

    According to new research from WFA and global media advisors MediaSense, three out of four multinational brands are seeking to…

    Read more about "Three-quarters of brands want to change their agency remuneration model"
  9.    WFA launches new call for agency cost data
    Agency evaluationAgency remunerationAgency rostersAgency managementInfluencer marketing

    WFA launches new call for agency cost data
    Open to WFA members only

    The WFA is relaunching its Agency Cost Index (ACI) tool to support members as they seek to gain a better understanding of what the…

    Read more about "WFA launches new call for agency cost data"
  10.    Knowledge Spotlight: Agency Briefing
    Agencies & partnersAgency evaluation

    Knowledge Spotlight: Agency Briefing

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Agency Briefing"
  11.    Knowledge Spotlight: Content production 101
    Agencies & partnersAgency evaluationContent marketingMarketing operations

    Knowledge Spotlight: Content production 101

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Content production 101"
  12.    Knowledge Spotlight: Agency Performance Measurement
    Agencies & partnersAgency evaluationMarketing procurementMarketing operationsMarketing procurement

    Knowledge Spotlight: Agency Performance Measurement

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Agency Performance Measurement"